News & Views
News
Brand terms preferred
UK consumers are shunning generic internet searches in favour of brand searches according to a report published in August…
Views
Email Marketing best practice guide
The ROI index of email marketing is 70% higher than any other direct-response marketing vehicle. Are you benefiting from a well-executed email marketing strategy?
Seeker-Centric Design
On the web, usability is a necessary condition for survival. Leaving your site is the first line of defence when users encounter a difficulty. Vivid Lime’s Seeker-Centric Design process of user engagement takes this further by beginning before the user arrives at your website.
